They track steps, likes and the micro-genres Spotify says they discovered. Gen Z’ers live by data. When should a photo be posted for maximum engagement? Was that enough movement this week? What song fits the moment? A Z is likely to check their analytics first. Why? Because data provides context. It answers the all-important question: “Compared to what?” There’s one data set […]
Author Archives: Ben Crockett
Ben Crockett is a Texas-based education and housing policy researcher and communicator focused on state and local governance. He wrote this for InsideSources.com.